Saturday, November 1, 2008

Historical Trends and Patterns in Media Economics

Picard brought up an excellent observation when he stated that most in our field have backgrounds in psychology, sociology and other scholarly fields that comprise of very different understanding of research compared to the economics field. And before, according to Picard, it did not matter because the media was not the commercial giant it is today. Right under our noses, scholars in our field have suddenly (at least to it seems sudden to me) awoken to these giant conglomorates and are now scrambling to understand why the city's newspaper has shrunk to only one newspaper and even then is laying off staff that have worked there for decades.
Should our field revamp the structure and alter the thinking and teaching methods to include the new wave of our media field? And if so, how can we do that?

1 comment:

iris said...

Very good questions asked!